At Hair So Chic, we believe that true beauty lies in authenticity and that every individual deserves to feel empowered and confident in their unique style. Our brand is built on core values that differentiate us in the vast landscape of beauty.

  • Authentic Quality: Our dedication to premium craftsmanship is unwavering. We source the highest quality of Raw Indian Hair directly from temples in India, ensuring that every strand resonates with pure authenticity.
  • Empowerment Through Beauty: Beauty is not just about looking good; it's about feeling good. Our mission goes beyond aesthetics. We aim to inspire and empower every woman to confidently embrace and express her individuality.
  • Luxurious Experience: At Hair So Chic, luxury isn't just a word; it's a promise. From our meticulously sourced hair to our curated in-house packaging in LA, every touchpoint echoes opulence.
  • Responsibility & Sustainability: We take pride in supporting local industries by sourcing our accessories from within the U.S. We're not just a brand; we're a community, striving for sustainable growth that benefits all.
  • Innovation & Excellence: We don't follow trends; we set them. Our commitment to redefining industry standards ensures that our customers always experience the pinnacle hair extensions. 

Join us in a journey where elegance meets authenticity, where style is intertwined with substance. With Hair So Chic, embrace a world where every hair flip is a statement, every strand is a testament to quality, and every individual is celebrated.

Meet Tawana Morris: The Visionary Behind Hair So Chic

Born and bred in the City of Angels, Tawana Morris is not just a name but a brand in herself. Her journey, encapsulating beauty and fashion, resonates with the vibrant spirit of Los Angeles. As the driving force behind Hair So Chic, Tawana's touch of elegance and flair for style is evident in every product.

Drawn from her personal affinity for luxurious locks, Tawana's entrance into the world of hair extensions was anything but ordinary. Years of showcasing her signature long, voluminous curls on social media not only garnered admiration but also spurred numerous queries. Realizing the burgeoning demand for high-quality hair extensions, Hair So Chic was birthed in 2019. And as they say, the rest is history.

Tawana's commitment to quality and authenticity transformed Hair So Chic from just another online store to a force to be reckoned with. The brand's rapid trajectory, marked by millions in sales, is a testament to Tawana's vision and relentless pursuit of excellence.

For Tawana, the journey has just begun. With grand plans on the horizon, the most awaited is the unveiling of Hair So Chic’s flagship store, slated for its grand launch in Winter 2023.Tawana Morris is not just a founder; she's a trendsetter, a visionary, and a beacon for aspiring entrepreneurs. As Hair So Chic continues its ascendancy in the beauty industry, it carries forward Tawana's legacy – a legacy of luxury, authenticity, and indomitable passion.Stay tuned, for this beauty maven has many more chapters yet to unveil in her extraordinary journey.